{"title":"Shampoo \u0026 Conditioner","description":"","products":[{"product_id":"essential-shampoo","title":"The Essential Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eEngineered for your daily reset, this go-to shampoo brings your hair back to balance — clean, fresh, and ready for what’s next in your routine. Infused with Argan Oil and Vitamin B3, its salon-grade formula sweeps away impurities and provides weightless hydration, leaving hair nourished with a healthy-looking shine. Built for all hair types.\u003cbr\u003e\u003cbr\u003eFor best results, round out your wash routine with \u003ca href=\"https:\/\/blvdandco.com\/products\/essential-conditioner\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Essential Conditioner\u003c\/span\u003e\u003c\/a\u003e.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eStart Clean. Finish Strong. Because every good style starts before you even touch a comb.\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BLVD \u0026 CO","offers":[{"title":"Default Title","offer_id":44536348278853,"sku":"FG-BLD2100005","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/9214\/3173\/files\/EssentialShampoo_front2_1_-copia.png?v=1770394299"},{"product_id":"essential-conditioner","title":"The Essential Conditioner","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe essential second step in your in-shower routine. This salon-grade conditioner replenishes the moisture your hair needs for fresh styles. Infused with Argan Oil and Vitamin B3, it delivers healthy-looking, natural shine and noticeably better manageability — hair that's easier to style, more cooperative, and doesn’t get big or rough. Your go-to conditioner for everyday.\u003c\/span\u003e\u003cspan\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFor best results, start your wash routine with \u003c\/span\u003e\u003cspan\u003e\u003ca href=\"https:\/\/blvdandco.com\/products\/essential-shampoo\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Essential Shampoo\u003c\/span\u003e\u003c\/a\u003e.\u003c\/span\u003e\u003cspan\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eStart Clean. Finish Strong. Because every good style starts before you even touch a comb.\u003c\/strong\u003e\u003c\/p\u003e","brand":"BLVD \u0026 CO","offers":[{"title":"Default Title","offer_id":44539432566853,"sku":"FG-BLD2100006","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/9214\/3173\/files\/EssentialConditioner_Front2_1__1.png?v=1770394391"},{"product_id":"thickening-shampoo","title":"Thickening Shampoo","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eVolume-building, salon-grade results — right in your shower. This thickening shampoo, with a Biotin and Peptide infusion, preps hair for bigger styles by whisking away dirt and buildup. It nourishes as it cleanses, helping hair look fuller and feel healthier\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003ewith a touch of lightweight hydration. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFor big results, pump up your wash routine with \u003c\/span\u003e\u003ca href=\"https:\/\/blvdandco.com\/products\/thickening-conditioner\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Thickening Conditioner\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eStart Clean. Finish Strong. Because every good style starts before you even touch a comb.\u003c\/strong\u003e\u003c\/p\u003e","brand":"BLVD \u0026 CO","offers":[{"title":"Default Title","offer_id":44539435155525,"sku":"FG-BLD2100003","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/9214\/3173\/files\/ThickeningShampoo_Front2_1__1.png?v=1770394468"},{"product_id":"thickening-conditioner","title":"Thickening Conditioner","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eVolume-building, salon-grade results — right in your shower. This thickening conditioner, infused with Biotin and Peptides, delivers lightweight hydration and helps hair look fuller with a natural, healthy shine. Plus, it’s easier to style, helping give thin hair the body-building boost it’s been missing. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFor big results, lift your wash routine by starting with \u003c\/span\u003e\u003ca href=\"https:\/\/blvdandco.com\/products\/thickening-shampoo\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Thickening Shampoo\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cb id=\"docs-internal-guid-f8c16365-7fff-457d-ccf6-457a55afb6e9\"\u003e\u003cspan\u003eStart Clean. Finish Strong. Because every good style starts before you even touch a comb.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"BLVD \u0026 CO","offers":[{"title":"Default Title","offer_id":44539436040261,"sku":"FG-BLD2100004","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/9214\/3173\/files\/ThickeningConditioner_Front2_1__1.png?v=1770394694"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/9214\/3173\/collections\/Mask_group_af241bed-4c3f-437d-b279-55e4f5819186.jpg?v=1771606051","url":"https:\/\/blvdandco.com\/collections\/shampoo-conditioner.oembed","provider":"BLVD \u0026 CO","version":"1.0","type":"link"}